Amy Lea Jacobs

Digital Experience Design.

Project “Brooklyn”, a rewards program

There’s a rewards program out there that’s merging with another existing and recently acquired rewards program. The company behind these two programs wanted to make the online merging/transition process for customers as seamless as possible. Queue: me.

Following a discovery period full of requirements gathering and stakeholder interviews I joined the project and led the concepting and design for:

  • the homepage
  • a ‘get started’ section/process
  • the framework and design for an all-new ‘household’ model
  • the transaction history
  • a user testing plan and prototype

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1 Comment

  1. Hello! Cool post, amazing!!!

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